Samsung Brand Store

Samsung developed one of its largest and highest-format brand stores on Janpath, a prominent high-street location in Lutyens’ Delhi. The project involved adapting and retrofitting an existing heritage building, requiring careful planning and coordination.

The store was designed to showcase Samsung’s complete product portfolio within a large, immersive retail environment. The scope included design development, project management, and fixture coordination, delivered in collaboration with Kingsmen India.

The project balanced contemporary retail requirements with the constraints of an existing structure, resulting in a strong brand presence and a high-visibility flagship destination.